2018 Business Planning for Farmer Entrepreneurs Class

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This class is part of the eleven-year-old Beginning Farmer Program series. It will meet for five sessions lasting from 6 p.m. to 9 p.m. on Thursday nights starting October 18 through November 15, 2018. It will meet at the N.C. Cooperative Extension of Orange County office at 306-E Revere Road, Hillsborough, NC  27278.

The cost of the class is $100 for 5 sessions.

Class Schedule

Session #1:  October 18, 2018

·  Business Planning Process
·  Business Model Canvas
·  Values, Mission & Vision
–  Products and Services

Session #2:  October 25, 2018

·  The Basics of the Local Food Economy
–  Customer Analysis and Profiles
–  Competitive Analysis
–  Developing your farm’s brand
–  Marketing Messages

Session #3:  November 1, 2018

–  Marketing Communications Plan
–  Sales Plan
–  Operations Plan
–  Business Structure
–  Human Resources Strategy

Session #4:  November 8, 2018

·  Financial Strategy
·  Financial Management
–  Risk Management

Session #5:  November 15, 2018

–  Exit Strategies
–  Executive Summary
–  Tools for Working on and Analyzing Your Business

Register for the Fall 2018 class.